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Thursday, June 6, 2024

Understanding Viewing Habits of Indian Gamers: Gaming and Entertainment

In a dimly lit suburban Mumbai apartment, Shounak Sengupta, a 30-year-old project manager at a technology company, sinks into his bean bag after a long day at work. The muffled sounds of the bustling city outside blend with the soft hum of the ceiling fan that offers much-needed respite in the sweltering May heat. Shounak takes a deep breath, relishing the quiet moment. Then the hum of his gaming rig fills the room, punctuated by the occasional beep of incoming game notifications. As he logs into his favorite multiplayer game of this month (Helldivers 2 in this instance), his eyes glint with anticipation as he readies to get dropped from orbit to reclaim colonized lands.

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