About 1,500 games are released on Steam every month, while an even greater volume debuts on the Google Play Store during the same period. This means your chances of making a commercially successful game have significantly come down due to the low visibility/discoverability that your game can get on the platforms. Statistically speaking an overwhelming number of games are commercial flops. Upon deeper inspection, it is clear that shovelware makes up for a major chunk of these failures. Some of them are low-effort cash grabs, some are low-budget hobby projects and others are poorly conceptualized and executed games.
Gone are the days when releasing a game was a badge of honor and proof of skill/success. The games you ship need to succeed in some measure to prove your mettle. But success is mostly relative. For some it is a ‘x’ percentage in profit, for others, they are okay with just breaking even or not even recouping the investment as long as their games get good reviews/word of mouth as they are building credibility. To look at it the other way, the quality of a game is the most important signifier of potential commercial success. You may have all the marketing budget in the world but a bad game isn’t going to succeed on the strength of its marketing.
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Hello, my name is Jack Sparrow. I'm a 50 year old self-employed Pirate from the Caribbean.
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